MarketingTODO more concrete: * figure out what core message is * from core messages, create material/massage existing material where available: * refine 5 word description * refine 25 word description * presentations (varied for various markets) * TalkingPoints for interviews * create focuses for release notes * compile list of existing deployments [starting list here: http://www.gnomedesktop.org/article.php?sid=1625 ] rough: * 'cheat' on describing ourselves- piggy back on Linux marketing- go for the throat, say 'GNOME is the (Leading?) Linux Desktop' :) * must have a news pipeline into lwn/linuxtoday * need to have press releases ready- hasn't happened reliably in several releases (preps pipeline to eWeek, etc.) * need to be better prepared for TechnicalConferences * push our actual deployments better- hollywood, spain, etc., and our ISVs- Real, VMWare, etc.- need to create list * put planet/gnomedesktop/journal on front page www.gnome.org links, maybe with filters for curse words on blog topics ;) * 'GoToMarket team' ;) needs leadership, ideally involvement of RH, Sun, Novell, Canonical as well * for ISVs and code contributors- need to help get folks focused on docs- this really limits the impact increased marketing can have, until we have more docs to talk about/point people at * work to develop translatable marketing materials for LocalGroups which can be used to market to governments, schools, etc. for PublicDeployments * To help ISVs PotentialContributors and OtherOpenSourceProjectsWhoNeedToIntegrateWithGNOME whitepapers(?) on the value of * need live CD for conferences, media, etc.- imagine being able to send CDs of 2.7.9 to eWeek, etc. * include LocalGroups action items