LinuxDistros * Want them to better support (and market?) GNOME * we would rather have distros make GNOME the default and never mention GNOME than say 'we ship GNOME... and KDE' * want to increase communication- 'why did distros change $FOO' * if we made customization of branding easier for distros, might make them frendlier to us, and perhaps more accepting of the remaining GNOME feet (also useful for PublicDeployments and EnterpriseCustomers ) (particularly useful for smaller distros, who would appreciate branding but have no manpower) * GNOME can feel like a RH/Novell duopoly; need to reassure other vendors that this isn't an exclusive game